Massimo Zucchi SA

Massimo Zucchi’s vision and belief is that

"nothing is fortuitous in the design of an object and of the place where the object

is to be displayed, sold and purchased.

All details shall reflect and respect the brand’s heritage, positioning and image,

in a perfect balance between functional, aesthetic and technological aspects, between marketing, production and consumer needs".

«Design means

first of all: to find

the answer to

every question»

MASSIMO ZUCCHI SA

is a global-project-oriented company

operating in the Luxury Sector.

Its core-business is focused on Product Design (Watches, Jewellery,

Fashion Accessories, Home Appliances), on Point-of-Sale & Exhibition

Space Architecture (Stores & Stands, Shop-in-Shop, Window-Displays),

and on Supply Chain Advisory & Management.

Selected Works

Graff

Luxury Products

Watches

Complete watch collections

(man/woman).

Coordinated Image,

Packaging, Catalogues.

Graff

Exhibition Space Architecture

Baselworld 2014 - Windows

Concept & Detailed Design

of external windows

and window-displays.

Rolex

Point of Sale Architecture

Window Displays

Global responsibility

for window displays design

of Rolex point-of-sale network.

(In collaboration with Roldeco SA)

Tang Prize

International Invitational

Medal Design Competition

Concept, Design & Mock-up

of Tang Prize's Medals and

Case (Nomination Award).

Samsung

Industrial Products

Home Appliances

New luxury refrigerators for the Korean market, signed by Massimo Zucchi.

Jacob & Co.

Luxury Products

Jewellery

New fashion jewellery collections presented at BaselWorld 2013

The World Watch

& Jewellery Show.

Aston Martin

Exhibition Space Architecture Baselworld 2011 Stand

Architectural project, production support & installation supervision.